Why All Business Owners Should Be Creating Content
We live in a strange and wonderful age. The internet is basically a modern-day genie, summoning whatever we want, whenever we want, and we’re not even limited to three wishes!…
Microinfluencers: Can You Make Money With Less Than 5k Followers?
Have you ever stared with envy at that Instagram profile with, oh, around 415,000 followers? They’re making bank with every other post they share; they’re traveling the world for free,…
Yes, You CAN Use Virtual Reality For Your Business
When it comes to technology, everyone’s always looking for the next big thing. The edge. The special jump that’s going to make you unique. This obsession becomes exponentially true in…
Bye Bye Barbie, Hello Royelles
When Múkami Kinoti Kimotho’s four-year-old daughter told her she didn’t think she was pretty, Kimotho knew she wanted to do more than just reassure her. Ever since the infamous “Doll…
Should That Google Engineer Have Been Fired?
By now, you may have already heard about the internal memo that James Damore, an engineer at Google, recently released, to the tumult of his company and his colleagues. Titled…
Is Pregnancy Really That Awful?
Motherhood is hard. Parenting is hard. Pregnancy itself is especially hard. You’re growing a human being inside your body; it’s going to be difficult. Even though I’ve never had kids…
Disrupting Animation: How Marla Rausch Became a Leader in Tech
“I loved seeing what used to be only possible through our imagination play out in the big screen – the fight scenes especially.” For Marla Rausch, founder and CEO of…
Selena Soo Makes Her Own In-Crowd
Everybody, in every industry, always seems bent on reminding us of that one irrefutable fact: It’s all about who you know. Networking is such a common command that many of…
Let’s Talk About Ashton Kutcher’s Backlash
A couple weeks ago, Ashton Kutcher posted his very first LinkedIn post. He was planning a live stream discussing gender equality in the workplace, and wanted to get some feedback…
Snapchat For Old People
I’m twenty-nine, okay? I was in college when Twitter launched. I remember flip phones, because I had a flip phone. I didn’t want Facebook at first, because it seemed too…
Seven Ways To Maximize Your Instagram Business Profile
With over 700 million active users and counting, Instagram is growing faster by the minute. More importantly, it’s generally considered one of the more engaged platforms: 75% of users will…
Five Ways To Use Twitter For Your Business
If you’re running a business, you already know you’re supposed to be on social media. It’s kind of expected these days, mostly because social media is an incredible business tool.…
Social Media Strategy: A Cheat Sheet
Post this — like that — follow her — unfollow him — SEND THE MESSAGE — where’s your link? Post again! Don’t miss that — where did she comment? Did…